Ep. 41: The 4 Elements of a Great Dental Practice Website

 

Your dental practice’s website is the key to all your marketing efforts, so it’s crucial that your website immediately grabs visitors’ attention and gets them to pick up the phone to schedule an appointment. But how do you do that? What makes a dental website effective or ineffective at converting visitors into new patients? This week, Jeff brings on dental marketing expert Dan Brown to answer that question.

Topics:

1:47 – What should go on your homepage?

19:00 – Why a “smile gallery” is a must

24:26 – How to make a good “about us” page

28:56 – Making your services appealing

33:11 – Putting it all together to get new patients

Links:

Learn more about MGE - https://www.mgeonline.com

The MGE New Patient Workshop - https://www.newpatients.net

Sample release form - https://www.mgeonline.com/sample-hipaa-marketing-release-download

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Ep. 42: Case Acceptance: The Financial Discussion

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Ep. 40: Dental Team Hiring Tips